by David | Apr 13, 2009 | advertising, New Marketing, new media
“We’re about to get another breakthrough, another interface leap. If I knew what it was, I would start a company there. But I don’t know what it is yet, but I have some ideas, and that’s what we’re going to talk about today.” – John...
by David | Mar 26, 2009 | Digital Migration, New Marketing, new media, Online Video
This is the final slice of the Calacanis keynote, where he concludes by showing off some of his ideas for online content sites to start effectively monetizing their audience’s attention. For example, he shows off a movie trailer that could run before users are...
by David | Mar 26, 2009 | Digital Migration, New Marketing, new media, Online Video
Calacanis referred to this as “The Bridge.” He starts off with a little more digital triumphalism, and then talks about the real numbers behind the economic downturn, and the 20% chance of civil unrest, riots in the streets, cats&dogs living together,...
by David | Mar 20, 2009 | Digital Migration, journalism, New Marketing, new media, Newspapers
InDenver Launches – Rocky Mountain News Staffers DIY News Project If the future of news is that it will live as a web-only play, then the InDenver and Seattle PI sites, which are (to use the horticultural metaphor) scions of the original papers are perhaps...
by David | Mar 18, 2009 | Digital Migration, New Marketing, new media, Newspapers
The Big Scary Project that I’ve been yammering about for the last five months is finally live & open for business. The Audience Planbook was designed to guide newspaper execs through the process of transforming their familiar (but no longer safe) businesses...
by David | Mar 10, 2009 | advertising, Design, Digital Migration, New Marketing, Online Video
To quote Michael Corleone: “Everytime I think I’m out – they draaaaag me back in!” I just got done with a Big Scary Article for the NAA about charging for online content. I’ve marinated myself in all sorts of arcane data about how...
