by David | Mar 18, 2009 | Digital Migration, New Marketing, new media, Newspapers
The Big Scary Project that I’ve been yammering about for the last five months is finally live & open for business. The Audience Planbook was designed to guide newspaper execs through the process of transforming their familiar (but no longer safe) businesses...
by David | Mar 10, 2009 | advertising, Design, Digital Migration, New Marketing, Online Video
To quote Michael Corleone: “Everytime I think I’m out – they draaaaag me back in!” I just got done with a Big Scary Article for the NAA about charging for online content. I’ve marinated myself in all sorts of arcane data about how...
by David | Feb 24, 2009 | Digital Migration, Newspaper Deathwatch, Newspapers
The last couple of months have seen the weaker papers in two-newspaper towns file for bankruptcy, fire their staffs & announce impending doom. A lot of this can be written off as the natural consequences of a contracting ad market and an epically bad...
by David | Feb 4, 2009 | advertising, Digital Migration, google, journalism, New Marketing, Newspaper Deathwatch, Newspapers
This is going to have to be quick – I haven’t had any spare time to blog, since I’ve been finishing up on editing the Great Big Scary Project, and I have to churn out my intros to said project, along with sprucing up my multimedia examples for my...
by David | Jan 30, 2009 | Blogs, Digital Migration, New Marketing, new media, Newspaper Deathwatch, Politics & New Media
I posted this as a comment here, already, but it bears repeating. While the concept of a bailout for newspapers (and allegedly for good journalism) seems attractive at first blush, I fear that in practice, the billions in bailout funds would suffer the same fate as...
by David | Jan 29, 2009 | Digital Migration, E-ink devices, Newspapers
I still think that obsessing on the platform that the news comes across on is symptomatic of a severe case of Missing The Point. Let me say it again: viewing the newspaper crisis as being caused just because people don’t like buying paper anymore is akin...
