by David | Mar 11, 2013 | advertising
Basically, this boils down to “are we willing to pay – either with our privacy (the coin of the online realm) or in actual ca$h dinero – for the relentless stream of information to be filtered down to stuff that we actually want to see, or that we...
by David | Dec 26, 2012 | advertising, Digital Migration
Spin magazine is killing its print edition-tell me how paywalls would help this situation? I keep hearing over and over again that the demise of Murdoch’s The Daily means that digital magazines don’t work, the real solution to the revenue problems is to...
by David | Oct 17, 2010 | advertising, Digital Migration, newspaper crisis, Newspaper Deathwatch, Online Video
First in a series of videos taken during a panel discussion for PR Newswire at the LA Times building. On the panel with me, the delightfully funny and plainspoken Serena Ehrlich, who knows more about how to handle media in the digital age than the last...
by David | Sep 24, 2010 | advertising, New Marketing, Online Video, television
A collective snicker/groan radiated out through the interwebs today with the publication of this AdAge piece on how video is like the news business was in 1998, as legions of print journalists who have seen the number and budgets of the news outlets for which they...
by David | Aug 30, 2010 | advertising, Amusing Nonsense
For at least a couple more months, this is the face of California tourism. 34.846971-117.084829
by David | Aug 2, 2010 | advertising, Amusing Nonsense
First day back from a much-needed “decompression” trip to the redwood forests of West Marin, and I’m greeted by the strangest trending topics when I fire up Tweetdeck for my re-immersion in the raging info-torrent: Strange. The words...